Influencer Business is the playground for brands and creators. We give you an up-close and personal look at the influencer industry and the people and brands who make it tick. Whether you are an influencer looking to level up, or a marketer trying to enhance your influencer marketing strategy, or a casual observer just curious what this phenomenon is all about, this is your podcast. Each week we take you behind the scenes with the movers, shakers and up-and-comers in this rapidly expanding landscape.Season 5 of Influencer Business is sponsored by CJ Affiliate. We're so proud to partner with CJ, who is the affiliate network of choice for influencers and content creators. Through CJ you can get direct access to over 4,000 top brands, with the support, tools, and data to make your dream partnerships a reality. We strongly encourage you to head to cj.com/trove to learn more!
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Lindsay Alesso, a Senior Client Development Manager at CJ Affiliate, on how to approach the intricacies of affiliate marketing with clarity
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2021-10-02
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Amy Romfo (@thecoastaloak) on going viral with reels, increasing her email list by 10x, and why it’s important to be nimble as a content creator
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2021-09-06
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Molly Fienning, Co-Founder + Co-CEO of Babiators and Co-Founder + CEO of Red Clay on entrepreneurship and growing Red Clay 3-4X year over year
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2021-08-20
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Bonnie Knobloch, Head of Business Development, on Equilibria’s (@equilibriawomen) highly relational influencer marketing strategy
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2021-08-13
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Emily Chan, Director of Affiliate Marketing, on how Our Place (@ourplace) approaches partnering with content creators
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2021-07-30
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Jackie Thomson (@jtthomson) on when to partner with a PR firm and the value they provide for your brand
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2021-07-23
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Corinne Travis on monetization, the power of data, and influencer campaign management
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2021-07-16
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Ashley Brooke on running a small business as a content creator
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2021-07-09
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Neely and Chloe Burch (of @neelyandchloe) on partnering with influencers to bring the brand to life in a unique way
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2021-07-01
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Kelly Stumpe (@the_car_mom) on becoming an “accidental influencer"
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2021-06-24
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Kar Brulhart (kb_brandmarketing) on growing by 15k in 31 days on Instagram and how you can too
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2021-06-17
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Jessica Merchant (@howsweeteats) on Nailing Your Voice and the Importance of Being True to Your Brand
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2021-06-10
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New Host! Austin Munhofen on talent management, working with brands, and the future of the Trove podcast
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2021-06-03
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Daniel LaBelle (@daniellabelle1) on going from 0 to 15M in twelve months and how to handle new challenges
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2021-02-04
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Kathleen Barnes (@kathleen_barnes) on managing your holiday schedule and building a following while moving
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2020-11-24
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Katie Rodgers (@katierodgers) on the importance of experimentation and evolving with your craft
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2020-11-19
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Investor Li Jin on the Passion Economy and how the creator industry is evolving
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2020-11-05
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Makeda Saggau-Sackey (@glamazondiaries) on being in VOGUE and focusing on your existing followers
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2020-10-29
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The Best of Influencer Business: Superlatives from the First Sixty
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2020-09-04
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Elizabeth Holmes (@eholmes) on going from writing at the WSJ to publishing on IG stories (and her book!)
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2020-08-17
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