Navigating the podcast sales process can be cumbersome because every podcaster has their own unique approach. Join Lisa Laporte, the CEO of TWiT.tv, each Friday to learn about the different types of podcast advertising, how they work, and what you need to consider when buying podcasts. If you are new to the podcasting space or a brand wanting to advertise in podcasts, then subscribe to learn more. New episodes published every Friday.

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Title Date published
HRA 79: TWiT.tv Ads Always Exceed The Contracted 60 Second Ad Read - Five requirements to introduce brands 2024-04-25
HRA 78: Podcast Ad Copy Must Have a Compelling CTA - Make the Call to Action Stand Out! 2024-04-18
HRA 77: Top 5 Ways You Can Support Your Favorite Podcasts/Podcast Networks - Keeping Your Favorite Podcasts Alive and Kicking 2024-04-11
HRA 76: What It Takes to Measure a Podcast Campaign - Gauging the success and impact of ads 2024-04-04
HRA 75: TWiT Excels At Making Our Partner's Ads Stand Out - Comprehensive continuity, graphics, and more! 2024-03-28
HRA 74: We Embed Our Ads = Overdelivery For Brands - Brands' Ads in Perpetuity 2024-03-07
HRA 73: Why We Vet Brands - The Five Pillars of Advertising Triumph with TWiT.tv Insights 2024-02-29
HRA 72: 2024 TWiT Audience Metrics - Inside the Minds of Tech Podcast Fans 2024-02-22
HRA 71: It Takes 8 Weeks for a Podcast Ad to Blossom - Why Podcast Ads Take Time To Work 2024-02-15
HRA 70: TWiT's Goodie Bag for Direct Brands - Believe in the Power of Partnerships 2024-02-08
HRA 69: TWiT's Partnership Process Overview - The Anatomy of a Successful Podcast Ad Campaign 2024-02-01
HRA 68: Brands - Do Not Talk Yourself Into A Downturn in 2024 - Conquering Economic Fear 2024-01-25
HRA 67: Brands Should Listen to Our Advice on Ad Copy - 5 crucial things for an effective Ad copy 2024-01-19
HRA 66: TWiT.tv and Our Host-Read Ads - The Art of Trustworthy Tech Advertisements 2024-01-12
HRA 65: Brands, You Must Advertise to Grow - Unlocking Brand Longevity and Market Influence with Lisa Laporte 2024-01-05
HRA 64: Why TWiT.tv Values Partners Over Clients - The Power of Collaborative Sponsorships 2023-12-21
HRA 63: Podcast Advertising is More Effective Than Other Forms of Media - The Rise of Authentic Voices in Advertising 2023-12-14
HRA 62: Decoding Podcast Campaign Success with Lisa Laporte - Measuring Podcast Campaign Success 2023-12-07
HRA 61: 2023 Spotify Podcast Trends Report Overview - The Influence and Trust of Podcast Hosts 2023-11-30
HRA 60: The Value of Listening When Working With Partners - The Human Side of Advertising 2023-11-16
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