<p>The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way. </p><p><br></p>

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Title Date published
Extending the Lifetime Value of Your Customer -- Roli Saxena // Adroll 2021-10-28
Using Content & Community to Scale an eCommerce Business -- Roli Saxena // Adroll 2021-10-27
eCommerce Business Awareness Drivers -- Roli Saxena // Adroll 2021-10-26
Operationalizing an eCommerce Business -- Roli Saxena // Adroll 2021-10-25
How to Properly Leverage Loyalty Programs to Boost Customer Loyalty // Derrick Fung -- Drop 2021-10-24
How Machine Learning Allows Retailers to Harness Consumer Data for Targeted Advertising // Derrick Fung -- Drop 2021-10-23
How to Optimize for the Right Things -- Chloe Thomas // eCommerce MasterPlan 2021-10-22
How to Grow an eCommerce Business -- Chloe Thomas // eCommerce MasterPlan 2021-10-21
Leveraging Sponsors in Events -- Ike Singh Kehal // Social27 2021-10-20
Understanding Your B2B Customer Needs -- Ike Singh Kehal // Social27 2021-10-19
Why Marketers Need to Listen to Black Voices -- Efua Obeng // Howard University 2021-10-18
Nailing Launch Day and Beyond -- Darcy Kurtz // Mailchimp 2021-10-17
How Mailchimp VP of PM Prepares for Product Launch -- Darcy Kurtz // Mailchimp 2021-10-16
Diversity & Inclusion at Events -- Drea Hudson // Hubspot 2021-10-15
Audio In Events -- Drea Hudson // Hubspot 2021-10-14
Event Marketing Mix -- Drea Hudson // Hubspot 2021-10-13
Audience Development -- Drea Hudson // Hubspot 2021-10-12
Event Value Prop -- Drea Hudson // Hubspot 2021-10-11
Optimizing Video Ads For Maximum Value -- Cindy Brown // ViralGains 2021-10-10
Is Video Best for Awareness, Consideration, or Conversion Campaigns? Cindy Brown // ViralGains 2021-10-09
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