<p>The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way. </p><p><br></p>

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Title Date published
The Evolution of B2B Customer Experience -- Michael McLaren // Merkle B2B 2023-03-19
Rise of the Millennial B2B Decision Maker -- Michael McLaren // Merkle B2B 2023-03-18
What SVB's Collapse Means to Tech Marketers -- Ian Kay // Fifth Third Bank 2023-03-17
What the Heck Happened to SVB?!? -- Ian Kay // Fifth Third Bank 2023-03-16
The Future Product Placement -- Erin Schmidt // BENlabs 2023-03-15
Measuring Product Placement in TV -- Erin Schmidt // BENlabs 2023-03-14
Technology-Driven Product Placement -- Erin Schmidt // BENlabs 2023-03-13
Do Marketers Need an MBA Today? -- Dr. Americus Reed // GBK Collective 2023-03-12
Identity Loyalty Plays for Smart Marketers -- Dr. Americus Reed // GBK Collective 2023-03-11
Does PR Convert into Qualified Leads? -- Michelle Songy // Press Hook 2023-03-10
How AI is Transforming PR -- Michelle Songy // Press Hook 2023-03-09
Automating the 4 Funnel Archetypes -- Jordan Mederich // DropFunnels 2023-03-08
Conversational Tactics to Eliminate Sales Objections -- Jordan Mederich // DropFunnels 2023-03-07
The Perfect Offer Formula -- Jordan Mederich // DropFunnels 2023-03-06
Marketing as a Growth Engine -- Angelo Ponzi // Craft Marketing Architects 2023-03-05
Establishing a Competitive Intelligence Program -- Angelo Ponzi // Craft Marketing Architects 2023-03-04
Determining Your Brand Differentiators -- Angelo Ponzi // Craft Marketing Architects 2023-03-03
Understanding Ad Fraud -- David Finkelstein // BDEX 2023-03-02
Generative AI's impact on AdTech -- David Finkelstein // BDEX 2023-03-01
Unlocking Design for Performance Marketers -- Amrita Mathur // Superside 2023-02-28
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